content intelligence

Why OTT Platforms Are a Golden Opportunity for Content Marketers

OTT advertising content marketers go over the top (OTT) in providing services over the internet by way of video content streaming at the request of the clients to suit their needs. OTT Advertising Platforms: What’s the Scope of Content? In a recent report, KPMG India and EROS contended that 80% of OTT media platform subscribers indicated that it satisfied […]
Top 5 Use Cases of NLP in Finance

Top 5 Use Cases of NLP in Finance

In today’s age of digitization, companies are betting big on Natural Language Processing to up their finance game. NLP is a component of AI that utilizes machine learning algorithms to empower computer systems to comprehend and interpret human language. NLP is most commonly linked with initiatives to improve human-to-machine interactions, such as a customer support […]
7 Ways to Increase Dynamic Content

How to Create a Powerful Dynamic Website and Increase Conversions

Setting up an online platform demands a lot of investment in terms of capital, time, energy, and resources. Everyone expects to make handsome money by driving great sales numbers. But merely having an online presence through a website will not increase your customer conversions. You have to put in a lot of effort to acquire […]