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Optimize Content Discovery Using NLP Based Search

Optimizing Content Discovery using NLP based Search

Digital media has seen exponential growth in users and content over the past few years. The online user traffic to OTT platforms has taken a steep jump and the market is expected to go up from the current $104 billion as recorded in 2019, to a whopping $161 billion in 2020 with an annual growth […]
Google BERT Algorithm

Google BERT Algorithm: Top Things You Must Know in 2021

Time after time, Google has released several updates that are inching their way towards a rewarding customer experience. The Google BERT update is no exception to this trend.   Launched on 24th October 2019, Google BERT Algorithm has left SEO experts in a tizzy. And the hype surrounding it can be justified as it marks […]
Top 5 Use Cases of NLP in Finance

Top 5 Use Cases of NLP in Finance

In today’s age of digitization, companies are betting big on Natural Language Processing to up their finance game. NLP is a component of AI that utilizes machine learning algorithms to empower computer systems to comprehend and interpret human language. NLP is most commonly linked with initiatives to improve human-to-machine interactions, such as a customer support […]
How AI Surfaces Personalized Newsletter

How AI Surfaces Personalized Newsletter

Digital marketing is rampant and inevitable, and sending emails has been an integral part of it. Sending personalised newsletter recommendations through email is a direct and cost-effective approach to garner higher conversions, spread brand awareness and boost favourable results for the business. Artificial Intelligence plays a crucial role when it comes to sending personalised newsletter […]
NLP to Uncover Quantitative Insights to Make Better Investment Decisions

NLP to Uncover Quantitative Insights to Make Better Decisions

We are all adjusting to the newfound necessity of prioritizing an ever-increasing flood of quantitative insights as we live in the era of information. By following the never-ending stream of media, research, blogs, tweets and other social media, it is possible to gain insight into macroeconomic patterns, how marketplaces change over time and even how […]

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