Technology

How AI Can Help Streaming Platforms Fight High Churn Rates

How AI Can Help Streaming Platforms Fight High Churn Rates

Studies of consumer behavior have demonstrated that the pandemic has led to a massive increase in screen time and entertainment viewing as lockdowns force consumers to spend more time indoors and online. Subscriptions to online streaming platforms jumped a whopping 26% globally within a single year, crossing the 1 billion mark. This was just as […]