Why OTT Platforms are a Golden Opportunity for Content Marketers
OTT advertising content marketers go over the top (OTT) in providing services over the internet by way of video content streaming at the request of the clients to suit their needs. OTT Advertising Platforms: What’s the Scope of Content? In a recent report, KPMG India and EROS contended that 80% of OTT media platform subscribers indicated that it…