AI personalization

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Buyer Persona for Retail store

Understand How to Create Buyer Persona for Your Retail Store

In contemporary times, when it comes to running a successful and fruitful retail business, one of the vital aspects is to know your genuine customers.  What is your target customer lot? What are your customer preferences? These are the questions you need to understand and analyze to build a buyer persona. Buyer personas can ensure that your…
Related product recommendation

Shopify Related Product Recommendations Simplified – Here’s How?

In today’s fast-paced world, customers are looking for the right products as quickly as possible. Your goal should be to enable related product recommendations to cross-sell and upsell to customers and help make their shopping experience more enjoyable. This guide walks you through three strategies for adding a Related Product Recommendations section on Shopify so…
AI personalization

How to Use AI Personalization Successfully on the Store

AI or Artificial Intelligence as we know it is not just a buzzword anymore. It is actually one of the most talked-about technologies in the retail sector. In essence, AI helps retailers create a personalized digital experience that can turn a potential customer into a loyal one. Personalization is at the core of successful business…

Decoding Customer Experience Post Covid-19 | Role of AI Personalization

In the past decade, AI has been able to incorporate itself into every aspect of our regular daily lives. It has been predicting the health of our elderly parents, giving us smart notifications based on our daily activities, predicting our quality of sleep depending on our mobile screen on time, and also suggesting songs based…