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AI personalization

How to Use AI Personalization Successfully on the Store

AI or Artificial Intelligence as we know it is not just a buzzword anymore. It is actually one of the most talked-about technologies in the retail sector. In essence, AI helps retailers create a personalized digital experience that can turn a potential customer into a loyal one. Personalization is at the core of successful business…
How to Uncover Shopper’s Intent in Real-Time

Uncover Shopper’s Intent in Real-time and Provide the Right Recommendations

To uncover the shopper’s intent and to be able to respond intelligently is the goal of every marketer. If you meet people in person, it’s much easier to do. Physical stores take notice of what shelves and displays shoppers pay attention to. They can ask if they have any queries, and they will be guided…
Product Tags for Product Discovery

How Automated Product Tags Help in Better Product Discovery

The world of eCommerce has seen scores of innovations in the past few years, partly because of the domain getting saturated due to competition. With each eCommerce website offering its own niche, discounts, and expertise, every site needs to stand out. In this day and age, it is inevitable for eCommerce websites to resort to technological…