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Buyer Persona for Retail store

Understand How to Create Buyer Persona for Your Retail Store

In contemporary times, when it comes to running a successful and fruitful retail business, one of the vital aspects is to know your genuine customers.  What is your target customer lot? What are your customer preferences? These are the questions you need to understand and analyze to build a buyer persona. Buyer personas can ensure that your…
Related product recommendation

Shopify Related Product Recommendations Simplified – Here’s How?

In today’s fast-paced world, customers are looking for the right products as quickly as possible. Your goal should be to enable related product recommendations to cross-sell and upsell to customers and help make their shopping experience more enjoyable. This guide walks you through three strategies for adding a Related Product Recommendations section on Shopify so…
AI personalization

How to Use AI Personalization Successfully on the Store

AI or Artificial Intelligence as we know it is not just a buzzword anymore. It is actually one of the most talked-about technologies in the retail sector. In essence, AI helps retailers create a personalized digital experience that can turn a potential customer into a loyal one. Personalization is at the core of successful business…
Quick Tips to Increase eCommerce Engagement

Quick Tips to Increase eCommerce Engagement

eCommerce has been on a tremendous rise over the past six to seven years. With several brick and mortar shops entering online shopping, the scope of the digital retail transformation has further widened. The expanding market segment would also give way to proportionally growing competition between retailers. As a result, the most prominent way to…
eCommerce customer retention

4 eCommerce Retention Strategies To Make Your Website Visitors Stay

Say that you have an eCommerce website that is well-crafted and carved according to your niche. The website purely aims to reflect on what you do. And you also have a decent reach and traffic on the website. But you notice that the eCommerce retention rate is still very low! It could specifically mean that the…