upselling

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ecommerce personalization

Top 10 Effective Ways to Maximize Your Revenue With eCommerce Personalization

The introduction of eCommerce has dramatically changed the marketing dynamic and how marketers and advertisers engage with their target audiences. Almost every day, several new eCommerce stores open, and the customers are spoiled for options, making it tricky to keep them engaged with your brand. When it comes to improving the online customer experience, many…

The Best 5 Ways to Increase Conversions on Your Shopify Store in 2021

Whether you are just starting out or already have an established Shopify store, there are plenty of reasons why you might want to increase conversions – from increasing your revenues to expanding your business. While improving your visitor conversion rate is fairly easy to do, it is important to first increase the organic traffic coming…

Going Beyond Clickstream Data Analysis For Upselling And Cross-Selling

Over the years, clickstream data analysis has allowed media and entertainment companies to understand their users. However, insights from clickstream data can barely correlate with the type of content users consumed. This is mainly due to the limited set of data media and entertainment companies obtain from Google Analytics integration. Although insights from web analytics…